CELEBRATING IN STYLE: 50 YEARS OF VOLKSWAGEN GTI

• Limited-time merchandise offer celebrates 50^th anniversary of Volkswagen GTI
• Up to a third off best-selling GTI items until 31 March
• Merchandise is available from any Volkswagen UK Retailer

Milton Keynes – Volkswagen is giving GTI fans the chance to celebrate 50 years of its ever-popular hot hatches in style, with up to a third off best-selling items of GTI merchandise until 31 March.

All products are from Volkswagen’s popular GTI Collection, which includes everything from hats, hoodies, jackets and shirts to mugs, towels, bags and key tags. A must-have for any performance car enthusiast, they translate the legendary GTI into fashion and accessories. Each item is crafted with sporty accents and manufactured to the same high standards expected from any product made by the UK’s biggest-selling car brand.

The first Volkswagen GTI model was launched in 1976, which means this year marks the 50th anniversary of the iconic range of performance cars. Celebrations include the hotly anticipated Golf GTI EDITION 50 – the most powerful production model in the history of GTI – which is now available to order in the UK.

GTI merchandise on offer until 31 March 2026
The top-10 best-selling GTI merchandise items in the UK are reduced in price by up to a third until the end of March 2026. These – and all other Volkswagen merchandise and accessories – can be ordered via any Volkswagen Retailer in the UK. Each site holds a selection in stock and can order anything else from the Volkswagen merchandise range; delivery usually takes about 48 hours (subject to availability, delivery for items stocked overseas is two to three weeks).

The GTI items reduced in price until 31 March 2026 are:

All prices above are recommended retail including VAT.

All items can be ordered via Volkswagen UK Retailers.

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About the Volkswagen brand:
A total of 166,304 new Volkswagen passenger vehicles were registered in the UK in 2024, according to the Society of Motor Manufacturers and Traders (SMMT). This equated to a market share of 8.52 per cent, matching the brand’s market share in 2023, and made Volkswagen the UK’s best-selling new-car brand for the fourth year running.

The Volkswagen Passenger Cars brand has a global presence, producing vehicles at 29 locations in 12 countries, and employs 170,000 people. In 2024, Volkswagen delivered around 4.80 million vehicles worldwide. These included bestsellers such as the Polo, T-Roc, T-Cross, Golf, Tiguan and Passat, as well as the successful all-electric ID. models. Volkswagen handed over about 383,000 all-electric vehicles to customers worldwide in 2024 and, with its ACCELERATE strategy, is consistently advancing its ambition to become the most desirable brand for sustainable mobility.

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