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Changes to the Management Board of Porsche Lifestyle GmbH & Co. KG

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Porsche

23 July 2026

Heritage & Lifestyle
Original press release and more images on the Porsche media site →
Changes to the Management Board of Porsche Lifestyle GmbH & Co. KG
From Porsche’s original release. Editorial use only, under Porsche’s terms. Copyright Porsche or its photographers — Auto Press Hub grants no rights.
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“In Dr Jan Becker, Porsche Lifestyle is gaining an experienced leader with extensive expertise in brand development," says Matthias Becker, Member of the Executive Board for Sales and Marketing at Porsche AG. “Thanks to his many years of experience within the Porsche ecosystem, he will provide important impetus for the continued growth and development of Porsche Lifestyle.”

Becker has been with Porsche since 2004. After holding various roles in product and licensing management, as well as serving as COO of what was then Porsche Lizenz- und Handelgesellschaft, he first took on the role of CEO of Porsche Lifestyle in 2016. In 2022, he took over the management of Porsche eBike Performance GmbH.

Porsche would like to thank Volker Strotmeier, who, in addition to his role as CFO of Porsche Lifestyle GmbH & Co. KG, had recently taken on the role of interim Chairman of the Management Board.

Originally published by Porsche
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