Mercedes-Benz Cars UK named Official Automotive Partner of the Alfred Dunhill Padel Classic

19 March 2026. Milton Keynes, UK. Mercedes-Benz Cars UK is the first Official Automotive Partner of the Alfred Dunhill Padel Classic, having entered into an agreement with the tournament’s organiser, TTB Sport.

Returning for its third edition on 13 and 14 May, the Alfred Dunhill Padel Classic will be hosted at the Hurlingham Club – the prestigious private members’ club in Fulham, South West London. The tournament unites professional padel players with well-known personalities – including sportspeople, actors and musicians – in aid of the Laureus Sport for Good Foundation.

The Alfred Dunhill Padel Classic continues to grow as one of the standout events in the UK lifestyle and sporting calendar. Mercedes-Benz Cars UK will showcase vehicles at the event itself and supply a small fleet for VIP guest transfers.

“Through our exciting partnership with the Alfred Dunhill Padel Classic, Mercedes-Benz Cars UK has the opportunity to support one of the world’s fastest-growing sports, and to directly connect with a community that shares our passion for performance.”
Olivier Reppert, CEO and Managing Director, Mercedes-Benz Cars UK

“Mercedes-Benz Cars UK is synonymous with performance, innovation and timeless luxury, making it a natural partner for the Alfred Dunhill Padel Classic. At TTB Sport we are committed to creating world-class sporting experiences, and collaborating with a brand with such strong heritage and prestige only strengthens that ambition.”
Sir Andrew Strauss, Executive Chairman, TTB Sport

The new partnership between Mercedes-Benz Cars UK and the Alfred Dunhill Padel Classic strengthens the brand’s portfolio of sports partnerships. In January, Mercedes-Benz Cars UK became the Official Automotive Partner of WSL Football, covering both the Barclays Women’s Super League (Barclays WSL) and Barclays Women’s Super League 2 (Barclays WSL2). On a global level, Mercedes-Benz is the Premier Partner and Exclusive Automobile Partner of the Women’s Tennis Association (WTA), and has been a Patron of The Open golf tournament since 2011.

[ENDS]

Contact:
Mercedes-Benz UK Press Office: press.office@mercedes-benz.com

Further information about Mercedes-Benz is available at www.mercedes-benz.com and on our LinkedIn channel under Mercedes-Benz AG | LinkedIn.

Press information and digital services for journalists can be found on our Mercedes-Benz Media online platforms at media.mercedes-benz.com (global) and www.mercedes-benz-media.co.uk (UK)

Mercedes-Benz AG at a glance
Mercedes‑Benz AG is part of the Mercedes‑Benz Group AG with a total of around 175,000 employees worldwide and is responsible for the global business of Mercedes‑Benz Cars and Mercedes‑Benz Vans. Ola Källenius is Chairman of the Board of Management of Mercedes‑Benz AG. The company focuses on the development, production and sales of passenger cars, vans and vehicle-related services. Furthermore, the company aspires to be the leader in the fields of electric mobility and vehicle software. The product portfolio comprises the Mercedes‑Benz brand with Mercedes‑AMG, Mercedes‑Maybach and G‑Class with their all-electric models as well as products of the smart brand. Mercedes‑Benz AG is one of the world's largest manufacturers of high-end passenger cars. In 2024 it sold around 2,4 million passenger cars and vans. In its two business segments, Mercedes‑Benz AG is continually expanding its worldwide production network with more than 30 production sites on four continents, while gearing itself to meet the requirements of electric mobility. At the same time, the company is constructing and extending its global battery production network on three continents. As sustainability is the guiding principle of the Mercedes‑Benz strategy and for the company itself, this means creating lasting value for all stakeholders: for customers, employees, investors, business partners and society as a whole. The basis for this is the sustainable business strategy of the Mercedes‑Benz Group. The company thus takes responsibility for the economic, ecological and social effects of its business activities and looks at the entire value chain.

Mercedes-Benz Anniversary Year “140 Years of Innovation”
Since Carl Benz filed the patent for the first automobile 140 years ago and Gottlieb Daimler built his motorised carriage shortly afterwards, Mercedes-Benz has dedicated itself to constantly innovate and to create the world’s most desirable cars for customers. This ambition has driven every innovation – from the world's first automobile in 1886 to today's intelligent and safe electric vehicles, like the all-new GLC and the award-winning all-new CLA. With the new S-Class, the company continues the biggest product launch programme in its history. With its passion for performance and pioneering power, excellence and an unwavering commitment to customer service, the brand has consistently shaped the future of mobility. The result goes well beyond engineering achievement – it creates the unmistakable feeling that leads through everything Mercedes-Benz does: Welcome home.

Mercedes-Benz is celebrating 140 years of innovation by driving three new S-Class saloons on a trans-continental journey to 140 locations worldwide. Each place highlights the brand’s technology, heritage, pioneering spirit and worldwide presence. Along the way customers, fans and colleagues will get to join in the celebrations - on an epic adventure that will run until October. Follow the “140 Years. 140 Places” drive across six continents on our “140 years of innovation | Mercedes-Benz Media” special and via the Mercedes-Benz Community.

Mercedes-Benz UK Ltd. at a glance
Mercedes-Benz UK is the sales and marketing organisation responsible for all Mercedes-Benz Cars and services in Britain. As well as selling cars, parts, and services, the company runs Mercedes-Benz World at Brooklands – a brand experience centre in Weybridge, Surrey. Mercedes-Benz World has welcomed over three million visitors since it opened in 2006. The UK is also home to Mercedes-Benz High Performance Powertrains and the Mercedes-AMG PETRONAS Formula 1™ team.