Jason Allbutt appointed Sales Director, Mercedes-Benz Cars UK

27 January 2026. Milton Keynes, United Kingdom. Jason Allbutt will return to Mercedes-Benz Cars UK as Sales Director, effective 1 February 2026.  Jason rejoins Mercedes-Benz Cars UK from smart UK Automotive Ltd, where he has been Chief Executive Officer since February 2024.

Jason began his career at Mercedes-Benz Cars UK as a graduate in 1995. He has since held senior management positions in the finance, sales, product and planning areas of the business. In his last role at Mercedes-Benz Cars UK – Head of Product, Planning & smart, to which he was appointed in October 2020 – Jason was part of the team responsible for the successful implementation of the Agency sales model in January 2023.

“Jason has considerable experience and a clear understanding of the Mercedes-Benz UK business and our sales network under the Agency model, which he helped introduce.  I am very much looking forward to working closely with Jason, alongside our network partners, to further strengthen our UK sales success.”
Olivier Reppert, Chief Executive Officer and Managing Director, Mercedes-Benz UK

“It’s truly exciting to return to the brand where I began my career, especially as we celebrate 140 years of innovation. I’m looking forward to working closely with the whole team, and our network partners, to drive sales of our incredible product line-up and build on our position in the market.”
Jason Allbutt, Sales Director, Mercedes-Benz UK

[ENDS]

Contact:

Mercedes-Benz UK Press Office: press.office@mercedes-benz.com

Further information about Mercedes-Benz is available at www.mercedes-benz.com and on our LinkedIn channel under Mercedes-Benz AG | LinkedIn.

Press information and digital services for journalists can be found on our Mercedes-Benz Media online platforms at media.mercedes-benz.com (global) and www.mercedes-benz-media.co.uk (UK) 

Mercedes-Benz AG at a glance
Mercedes‑Benz AG is part of the Mercedes‑Benz Group AG with a total of around 175,000 employees worldwide and is responsible for the global business of Mercedes‑Benz Cars and Mercedes‑Benz Vans. Ola Källenius is Chairman of the Board of Management of Mercedes‑Benz AG. The company focuses on the development, production and sales of passenger cars, vans and vehicle-related services. Furthermore, the company aspires to be the leader in the fields of electric mobility and vehicle software. The product portfolio comprises the Mercedes‑Benz brand with Mercedes‑AMG, Mercedes‑Maybach and G‑Class with their all-electric models as well as products of the smart brand. Mercedes‑Benz AG is one of the world's largest manufacturers of high-end passenger cars. In 2024 it sold around 2,4 million passenger cars and vans. In its two business segments, Mercedes‑Benz AG is continually expanding its worldwide production network with more than 30 production sites on four continents, while gearing itself to meet the requirements of electric mobility. At the same time, the company is constructing and extending its global battery production network on three continents. As sustainability is the guiding principle of the Mercedes‑Benz strategy and for the company itself, this means creating lasting value for all stakeholders: for customers, employees, investors, business partners and society as a whole. The basis for this is the sustainable business strategy of the Mercedes‑Benz Group. The company thus takes responsibility for the economic, ecological and social effects of its business activities and looks at the entire value chain.

Mercedes-Benz UK Ltd. at a glance
Mercedes-Benz UK is the sales and marketing organisation responsible for all Mercedes-Benz Cars and services in Britain. As well as selling cars, parts, and services, the company runs Mercedes-Benz World at Brooklands – a brand experience centre in Weybridge, Surrey. Mercedes-Benz World has welcomed over three million visitors since it opened in 2006. The UK is also home to Mercedes-Benz High Performance Powertrains and the Mercedes-AMG PETRONAS Formula 1™ team.