Kia to debut two new exhibitions at Milan Design Week 2026

• Kia Global Design to unveil two exhibitions guided by the brand’s ‘Opposites United’ design philosophy
• ‘Journey of Reflection’ and ‘Journey of Projection’ exhibitions mark Kia’s fourth consecutive participation at Milan Design Week
• Kia Vision Meta Turismo concept car to be displayed publicly for the first time
• Exhibitions run from 20 to 26 April 2026, with curated talks and live performances at Museo della Permanente

Kia Corporation (Kia) will host two parallel exhibitions at Milan Design Week 2026, celebrating a new chapter in the brand’s evolution as a global leader in design. Under the theme ‘Resonance of Opposites’, the exhibitions explore Kia’s creative process and how design thinking shapes its future direction.

Rooted in Kia’s ‘Opposites United’ design philosophy, the installations trace a conceptual journey from inner reflection to real-world expression, illustrating how abstract ideas evolve into tangible design outcomes.

The first exhibition, ‘Journey of Reflection’, at Museo della Permanente, invites visitors into the inner world of Kia Design. A series of immersive and interpretive spaces reveals the creative mindset and thinking that shape Kia’s visual identity.

Running concurrently, ‘Journey of Projection’ at Salone dei Tessuti demonstrates how this philosophy is realised in physical form. The exhibition features a curated display of six concept vehicles, including the Kia Vision Meta Turismo, which will be shown publicly for the first time.

Making its fourth consecutive appearance at Milan Design Week, Kia continues to participate in global cultural dialogue through design. Running from 20 to 26 April 2026, ‘Resonance of Opposites’ highlights the core values embedded in Kia’s design philosophy and the brand’s ongoing exploration of innovation through creativity.

In the evenings, the ‘Journey of Reflection’ exhibition at Museo della Permanente will host a series of talk sessions and live performances, each inspired by the cultural themes explored throughout the exhibition.

‘Journey of Reflection’ will be open to visitors from 20 to 26 April, operating daily from 10:00am to 7:00pm (CEST). ‘Journey of Projection’ will take place from 22 to 26 April. On 22 April, the experience will be open from 12:00pm to 7:00pm, followed by regular hours of 10:00am to 7:00pm from 23 to 26 April.

Ends

Kia UK PR contact details
For further information on Kia please visit www.kiapressoffice.com or contact: 

Follow Kia UK PR on Instagram: @KiaUKPR
Follow Kia UK on Instagram: @KiaUK
Follow Kia UK on LinkedIn: Kia UK Limited | LinkedIn
Follow Kia UK on Facebook: Kia UK | Facebook
Follow Kia UK on TikTok: @KiaUK
Watch Kia UK on YouTube: Kia UK - YouTube