ISUZU D-MAX CLAIMS FIFTH CONSECUTIVE PICK-UP OF THE YEAR TITLE IN PRESTIGIOUS COMPANY CAR & VAN AWARDS 2026

• Isuzu D-Max wins Pick-up of the Year 2026 in the Company Car & Van Awards, marking its fifth consecutive victory.
• The D-Max adds this to a strong year of accolades, including awards from Caravan & Motorhome Club, Diesel & Eco Car, and three titles from Overlander 4x4 Magazine.
• The upcoming D-Max EV secures its first award, What Van? One to Watch 2026, ahead of its UK launch in early 2026.

Isuzu UK is proud to announce that the Isuzu D-Max has once again been crowned ‘Pick-up of the Year’ in the Company Car & Van Awards 2026, marking an extraordinary fifth consecutive victory for the brand’s award-winning workhorse.

Celebrated for its uncompromising capability, broad range of specifications and body styles, and renowned reliability, the D-Max continues to impress industry experts and customers alike. This latest accolade adds to an already outstanding year for Isuzu, with the brand collecting a host of major industry honours across multiple sectors.

Andrew Walker, Editor and Publisher at Company Car & Van, praised the D-Max’s consistency and customer appeal, commenting: “When a pick-up wins an award five years in a row, it must be doing something right, and the D-Max certainly does. It's available in a myriad of conversions and comes as a single, extended or double cab model to suit all customer needs. An all-new Commercial version ticks the VAT box, and an electric D-Max arrives shortly. Built to do the rough stuff whilst also tackling the urban jungle. Our Pick-Up of the Year 2026 is the Isuzu D-Max.”

The D-Max’s fifth straight Pick-up of the Year award joins an impressive list of achievements in 2025/26, reaffirming its position as one of the most decorated pick-ups in the UK market. This year alone, the D-Max has been recognised as Pick-up Towcar of the Year by the Caravan and Motorhome Club, awarded Best Diesel Pick-up by Diesel & Eco Car, and celebrated with three major honours from Overlander 4x4 Magazine, namely, Best Back-up, Best Range, and the Sustainability Award, all contributing to a growing collection of industry accolades that highlight the vehicle’s exceptional performance, durability, and broad appeal across both commercial and lifestyle sectors.

Anticipation is building ahead of the arrival of The New Isuzu D-Max EV, launching in early 2026. Despite not yet being on sale, the model has already secured its first major honour, winning the ‘One to Watch’ title at the What Van? Awards 2026.

The D-Max EV represents the next chapter in Isuzu’s evolution, delivering zero-emission capability while retaining the rugged practicality and versatility that define the D-Max family.

Alan Able, Managing Director at Isuzu UK, expressed pride in the brand’s successive achievements: “Securing the Pick-up of the Year title for the fifth year in a row is an exceptional milestone and a testament to the strength, reliability and versatility that the D-Max delivers to our customers every day. This year’s extensive list of awards demonstrates that our products continue to set benchmarks across multiple categories. With the highly anticipated D-Max EV, 2026 is shaping up to be one of the most exciting years in Isuzu UK history.”

For further details on the Isuzu D-Max’s extensive list of industry awards and independent reviews, please visit www.isuzu.co.uk/reviews-awards.

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ABOUT ISUZU
Founded in 1916 in Japan and established in the UK in 1987, Isuzu has built a reputation for delivering tough, dependable vehicles that work as hard as their owners.

Today, the award-winning Isuzu D-Max continues to set the benchmark for professional pick-ups, offering over 1 tonne of payload, 3.5 tonnes of towing capacity, and proven off-road capability with 4x4 drivetrain.

Supported by a 125,000 mile / 5-year warranty and 5 years of roadside assistance, every D-Max is built to take on the toughest tasks, day in, day out.

Isuzu are the Pick-Up Professionals, focused solely on building commercial vehicles that are Driven to Do – tough, strong, and ready for everything.