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DACIA SANDERO REMAINS EUROPE’S BEST-SELLING CAR

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Dacia

20 January 2026

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Original press release and more images on the Dacia media site →
DACIA SANDERO REMAINS EUROPE’S BEST-SELLING CAR
From Dacia’s original release. Editorial use only, under Dacia’s terms. Copyright Dacia or its photographers — Auto Press Hub grants no rights.
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  • The Dacia Sandero is Europe’s best-selling passenger car across all channels for the second consecutive year, while continuing to remain the number one vehicle sold to private individuals in Europe since 2017
  • Worldwide sales totalled 289,295, with nearly one in 55 cars sold in Europe now a Sandero
  • Specifically in the European retail market, one in 28 cars purchased was a Sandero
  • Featuring everything you need and nothing you don’t, both Sandero and Sandero Stepway have been recently upgraded and are available from £14,765 on-the-road

The Dacia Sandero is officially Europe’s best-selling new car for the second year running. While this is a title it has held since 2017 for retail sales, figures for 2025 show that the affordable supermini tops the passenger car charts across all channels in Europe for the second time.

In fact, total worldwide sales totalled 289,295. In Europe specifically, nearly one in 55 cars sold was a Sandero, while in the retail market, it was one in 28 cars.

Since it was first introduced in 2008, more than 3.58 million Sandero have found homes with buyers. Its sales success proves that Dacia’s formula of offering all the essentials in a modern, robust and affordable package is continuing to resonate with consumers.

Recently upgraded, Sandero and Sandero Stepway offer even greater value for money with a stronger look, the latest technology and improved efficiency across the range.

For 2026, both models gain a refreshed exterior design with Dacia’s new inverted-‘T’ LED light signature and redesigned front and rear bumpers, giving the pair a more modern and robust appearance.

The Sandero Stepway further strengthens its adventurous character with additional body protection in Starkle®. Inside, both models benefit from Dacia’s clever YouClip® accessory system, an upgraded 10-inch multimedia screen with enhanced connectivity, and the availability of a wireless smartphone charger.

With such a strong sales triumph, both Sandero and Sandero Stepway continue to play a key role in the enduring success of Dacia.

ENDS

ABOUT DACIA:
Born in 1968, then relaunched by Renault Group from 2004 across Europe and Mediterranean countries, Dacia has always offered the best value for money cars by constantly redefining the essentials. 

As a game-changer, Dacia proposes simple, multi-purpose, reliable cars in tune with customers’ lifestyles. Dacia models have become a reference on the market, including Sandero, the best-selling retail car in Europe each year since 2017 and the best-selling car in Europe in 2024, full stop; Duster, the best-selling SUV to European private customers since 2018 and the 2nd most sold car to customers in 2024; Jogger, the C-segment versatile family car; Spring, the UK’s most affordable electric car; and Bigster, offering buyers of larger, family-friendly cars the robust, well-equipped, great value for money that they have been longing for.

Present in 44 countries, Dacia has sold more than 10 million vehicles since 2004. Dacia launched in the UK in January 2013 and enjoyed the most successful start ever for a new car brand in the UK. More than 260,000 Dacia vehicles have been sold in the UK to date.

Originally published by Dacia
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